Content Specialist (Freelance / Full-Time / Working Student)

Important: We are an English-first company, but fluent German is mandatory for this position 🇩🇪

(Working student / Freelancer / Full-time – flexible setup)

We’re looking for a TikTok-native content creator (m/f/d) 🎥✨ who feels comfortable both behind and in front of the camera , understands short-form culture intuitively, and knows how to turn personalities into strong, authentic personal brands.

In this role, you’ll build and scale the TikTok presence of our founders and naturally become part of that content yourself. You’ll help translate thoughts, opinions, trends, and everyday moments into TikToks that feel real, fast, and native.

Beyond founder content, you’ll also support SongPush with trend analysis for creator campaigns, shaping how creators and advertisers see and use our platform.

This role is ideal if you’re a creator yourself , love experimenting with formats (incl. AI tools), and know what actually performs on TikTok.

Aufgaben

1. Founder & Brand Personal Branding

• Create and publish TikTok (and LinkedIn) content around our CEOs & founders, from ideation to final cut.
• Work closely with founders to turn raw thoughts, takes, and moments into high performing short-form content.
• Appear on camera yourself when it makes sense (as interviewer, sparring partner, narrator, or co-creator) helping content feel more natural and dynamic.
• Help define a consistent but flexible TikTok style for founder and brand content.

2. Short-Form Video Creation & Editing

• Film and edit TikTok-first videos using tools like CapCut, Premiere Pro, Final Cut, or similar .
• Optimize hooks, pacing, captions, and storytelling for retention and watch time.
• Edit fast, native, and performance driven - not overly polished or “corporate”.

3. Trend Scouting & Creative Insights

• Track TikTok trends, formats, sounds, and narratives relevant to founders, startups, tech, marketing, and the creator economy.
• Identify trends early and translate them into concrete content ideas.
• Experiment with AI-powered content tools (e.g. Higgsfield AI or similar) to stay at the cutting edge of short-form creation.
• Support internal teams with trend insights for creator campaigns on SongPush.

4. Creative Collaboration & Brand Presence

• Collaborate closely with founders, campaign teams, and creators.
• Pitch new content ideas proactively and iterate based on performance data.
• Actively help shape SongPush / WePush’s public presence - you’re not just executing content, you’re part of the visible brand.

Qualifikation

You’re fast, creative, and deeply plugged into TikTok culture. You understand content not as “posts”, but as formats, hooks, and narratives.

Required Job Experiences / Background

• Strong understanding of TikTok, short-form storytelling & trends
• Hands-on experience with video editing (CapCut preferred)
• Ability to shoot, cut, subtitle, and optimize TikToks independently
• Comfortable being on camera and creating content yourself
• Native or fluent German and English
• Strong sense for hooks, pacing, authenticity, and visual language

Soft Skills

• Creative Mindset: Always thinking in formats, hooks, and narratives
• Trend Sensitivity: You spot trends early and know when not to jump on them
• Ownership: You take responsibility for output and performance
• Speed: You’re comfortable working fast and iterating quickly
• Mindset: You can adapt content to different personalities and tones

Preferred

• Experience with LinkedIn content and strong writing skills for hooks & captions

(focus is clearly short-form video, LinkedIn is a plus)

• Experience experimenting with AI-generated or AI-supported video workflows
• You actively create content yourself or have done so in the past - you intuitively understand what creators and advertisers want to see

Benefits

Attractive career opportunities in a dynamic, rapidly growing startup in the Creator & Media industry

• Benefits such as Urban Sports Club Membership
• A young, passionate and highly motivated team with extensive backgrounds in the creator, media and music industry
• Access to a wide network of international stars of the music industry and the most relevant creators in the DACH region
• We provide an attractive compensation package - including VSOP and the opportunity to shape a young company from the ground up
• Flexible working hours with the option to work remotely when needed
• Regardless of who you are, where you come from, how you look, or what music is playing in your headphones, you are welcome. We encourage applications from individuals of all gender identities, sexual orientations, personal expressions, ethnicities, religious beliefs, and disability statuses.

Our mission at SongPush is to simplify creator marketing with an all-in-one, user-friendly platform that empowers creators, advertisers & agencies to craft impactful campaigns. Join us to create a home for creators & advertisers alike!

Application

📌 Please apply directly with a portfolio added to your CV

(TikTok profiles, edited videos, links to content you’ve created or accounts you’ve grown). A portfolio is essential for this role.