(Senior) Performance Marketing Manager (all genders)-permanent or freelancer

VEXCASH AG is Germany’s leading online credit provider for short-term loans, trusted by over 500,000 customers. We offer fast, flexible financial solutions to bridge liquidity gaps, driven by innovation and a commitment to customer satisfaction. Our team values diversity, inclusion, and a collaborative, international culture.

Tasks

• Own and optimize all paid performance channels (including SEA, SEO, paid social, affiliate, display, and native advertising)
• Plan, allocate, and monitor budgets across channels to maximize ROI and achieve KPIs
• Conceptualize, execute, and test data-driven advertising campaigns, including A/B and multivariate tests
• Analyze user journeys and channel performance to identify growth opportunities and optimize conversion rates
• Collaborate with creative, product, and analytics teams to develop high-performing ad creatives and landing pages
• Prepare actionable reports and present insights to management for strategic decision-making
• Stay current with digital marketing trends, platform updates, and privacy regulations to ensure compliance and innovation

Requirements

• 3–5 years of professional experience in performance marketing (SEA, SEO, paid social); affiliate marketing experience is a plus
• Hands-on experience with Google Analytics, Google Tag Manager, and major ad platforms (e.g., Google Ads, Meta Business Suite, programmatic DSPs)
• Strong analytical skills and a data-driven mindset; comfortable with campaign testing and optimization
• Experience in the fintech, lending or banking industry is highly valued
• Bachelor’s or master’s degree in marketing, business administration, or a related field
• Excellent communication and project management skills; ability to work independently in a remote team
• English at B1/B2 level or higher; German is a plus

Benefits

• Competitive remuneration
• 100% remote work with flexible hours and a modern digital infrastructure
• International, dynamic, and supportive team environment
• Opportunities for professional development and further training

Please send your CV (and, if available, a brief cover letter or portfolio). We comply with GDPR and treat all applications confidentially.

If you’re passionate about performance marketing and want to shape the future of digital lending, we look forward to hearing from you!