Head of Campaign Operations (f/m/x)

Job Description

bonial is part of Axel Springer SE and is disrupting the retail landscape as the leading "Drive to Store" partner in Germany and France. Through our platforms "" and "" in Germany, and “” in France, we connect millions of users with their favorite shops and brands—driving real impact every single day.

We are in the midst of an exciting growth phase, scaling fast and transforming the way people discover retail. At bonial, we thrive in a high-performance, fast-paced environment fueled by motivated, results-driven individuals who are passionate about making a difference. If you’re looking to be part of a dynamic team that’s shaping the future of retail, we’d love to meet you.

Your responsibilities:

• Lead the French and German Campaigns Teams on a strategic level to reach the company objectives.
• Oversee campaign inventory planning by guiding your teams in determining the sellable inventory across various placements and formats and advising the sales team to optimize budget fulfilment.
• Act as the main point of contact for all strategic campaign topics, including staffing, process improvement, and technical enhancements.
• Review and ensure the quality and feasibility of campaign recommendations for strategic accounts.
• Supervise the execution, monitoring, and measurement of campaign performance, collaborating closely with the teams to drive success for high-priority clients.
• Support Campaign Managers in both markets by coordinating necessary training to maintain and improve the quality of campaign delivery.
• Ensure adherence to organizational guidelines for all aspects of campaign implementation.
• Compile regular performance reports detailing campaign outcomes and insights for both markets.
• Maintain comprehensive documentation of process and internal guidelines to ensure consistency across teams.
• Identify and recommend new delivery channels to meet client needs and adapt to evolving market trends.

Requirements

Your profile:

• Proven experience in successfully leading performance marketing teams.
• Strong track record in performance marketing or digital marketing roles, with a focus on achieving measurable results.
• Minimum of 4 years’ experience in media buying in a media agency, focused on German or French markets.
• Relevant certifications, such as Google Ads and Meta Ads (additional certifications are a plus).
• Data-driven and detail-oriented approach and commitment to maintaining high standards.
• Proactive and organized working manner, and ability to manage multiple priorities effectively.
• Solid technical understanding and a genuine interest in digital marketing technologies.
• Fluency in English (min. level C1) and German (min. level C1)

What we can offer you:

High growth story - Bonial is a high-growth and dynamic company with continuous potential into the future. We are a leading player and a driving force in an industry that is undergoing a massive and a once-in-a-lifetime shift from print to digital.

Innovation & tech - we are a high-tech company focused on innovative technology, leveraging AI and other tools to maximize productivity and efficiency. We leverage these tools to continually enhance the performance of our company and our people, while driving results for our customers and users.

Exciting environment for professional development - strong support for your professional development, backed-up by a feedback culture to help you identify your strengths and opportunities.

Diversity - proud to be an equal opportunity workplace where we aim to enable everyone to show up as their full selves. We are committed to equal employment opportunity and to being a safe space regardless of race, religion, sex, sexual orientation, age, disability, gender, gender identity or gender expression.

Wellbeing - we believe mental health is as important as being fit. That's why we're giving you free access to nilo.health, a mental health app. In terms of physical training, other than our awesome gym in the office, we also cover part of the subscription to the Urban Sports Club. We can also offer you a corporate pension scheme so you don't have to worry about your retirement.

Sustainability - together with our Green team, we offer you the opportunity to engage in projects that promote sustainability, environmental development and the impact that we make on our planet.

Flexibility - at the moment, we offer flexible hours, a hybrid setup, and the option of working from abroad. We offer 28 days of holiday, additionally, you get an extra day for each calendar year (up to 30 days) and other occasions (moving, working on a social project, etc).

Modern office - Zen Rooms where employees can pray, relax or simply have some quiet time; fully equipped gym in the office, and a roof terrace for amazing social events.

Free lunch – whenever you’re at the office, we offer you different lunch options – and it’s all on us! Enjoy your lunch at a nearby restaurant that partners with us! Hot and cold drinks, fruit, regular varied and healthy breakfasts and other snacks at the office are, of course, always available for free for our employees.

Social Culture – which encourages people to start conversations, build relationships and participate together in the community through regular team events.

Visa Sponsorship – we provide visa sponsorship for those of you who are eager to join us from outside of Germany.

Partner for retail - we empower retailers to reach their customers in the most efficient and effective way possible. We see ourselves as a critical business partner for retail, and as highlighted in our Company Vision, we “Enrich local shopping for everyone. Everyday.”

If you think you could fit the bill, we'd love to hear from you!

You can check out our Instagram or read more about bonial culture and tech on .