Senior Content Strategist (Global, Enterprise segment)

Jobbeschreibung

Drive global growth by developing thought leadership content strategies

JetBrains is a leader in AI-driven software development tools, trusted by over 11 million users, including 88 of the Fortune Global Top 100 companies. As we expand our B2B marketing efforts, we are seeking a Senior Global Content Strategist. The goal is to improve JetBrains’ positioning as a global leader in AI-driven development tools by developing a content strategy, targeting Enterprise CIOs, CTOs and Technical Team Leads.

This is a new role within the rapidly growing B2B Marketing department. It will give you the autonomy to build like in a scale-up environment while having access to the resources of an enterprise.

Key responsibilities:

Opt-In Strategy & Thought Leadership Mailings

• Develop and execute a strategy to aggregate opt-ins for thought leadership mailings.
• Build and maintain a high-quality database of the defined target audience.
• Leverage lead magnets, gated content, and personalized outreach to grow subscriptions.

Content Strategy & Development

• Develop a comprehensive content strategy that is relevant for different verticals within the enterprise segment and is connected to JetBrains’ solutions.
• Competitive & Industry Research – Monitor trends and competitor content to ensure differentiation and thought leadership.
• Leverage existing internal content while identifying opportunities to create new, impactful material.
• Oversee content production by collaborating with internal and/ or external copywriters.
• Editorial Calendar Management – Define and maintain a content roadmap aligned with marketing goals

Success Stories Aggregation

• Design and optimize a scalable process to collect and share JetBrains user success stories.
• Work with customers and internal teams to surface compelling case studies and testimonials.
• Distribute success stories across multiple marketing channels (email, website, social media, etc.).

Stakeholder & Agency Alignment

• Align with internal teams (Marketing, Product, Sales, PR) to ensure content consistency.
• Manage agency relationships for content production, design, and distribution support.
• Drive cross-functional collaboration to amplify content impact across channels.

Measurement & Budget Management

• Track and analyze key content performance metrics (engagement, conversion, retention).
• Optimize the content funnel based on data-driven insights.
• Manage content development budgets efficiently, ensuring high ROI.

Voraussetzungen

We will be happy to have you on our team if you have:

• 5+ years of experience in content marketing, content strategy, or digital marketing, preferably in B2B SaaS or tech.
• Proven ability to develop opt-in content programs and execute multi-channel distribution strategies.
• Strong storytelling skills with experience in thought leadership and audience engagement.
• Ability to manage and mentor content creators while aligning with strategic goals.
• Data-driven mindset with expertise in content performance measurement and optimization.

Wir bieten Ihnen

Why Join JetBrains?

• Build Something New: Shape the future of B2B marketing JetBrains, working in a scale-up environment within an established, globally respected company.
• Career Growth: Be part of a rapidly expanding team with ample opportunities to grow, experiment, and make a lasting impact.
• World-Class Resources: Work with a company that invests in top-tier learning resources, technology, and a culture of autonomy and continuous improvement.
• Global Influence: Reach companies worldwide and drive meaningful engagements.
• Fascinating work in a friendly team.
• A flexible working schedule.
• 30 days of paid vacation (local regulations apply).
• A comfortable working environment with ergonomic workstations and leisure facilities.
• Excellent opportunities for professional and personal development, including travel to professional conferences worldwide, access to the LinkedIn Learning platform, and more.
• Additional benefits include lunches in the office and a lunch allowance for work-from-home days, a commuting allowance, an insurance allowance for you and your partner, Dutch language course reimbursement, company events, free refreshments and snacks in the office, and much more.
• Hybrid work from your home in any location where JetBrains' offices are