Senior Performance Marketing Manager (m/w/d) - German speaking | Berlin

Your Impact

As we strive to accomplish our vision and continue to grow, we are currently looking for a Growth Marketing Manager to join our team. If this position is the perfect fit for you, you will have the chance to work closely with our founders as part of the Growth team. You will be in constant exchange with our Product, Tech, and BI teams, turning insights into measurable results that delight our users.

Your Mission

• Develop and lead a holistic performance marketing strategy across Google Ads, Meta Ads, and programmatic platforms.
• Launch and scale new customer acquisition channels, continuously testing and evaluating emerging platforms for growth opportunities.
• Align campaigns with key business objectives – reducing CAC, increasing ROAS, and scaling high-quality customer acquisition.
• Set up, manage, and continuously optimize paid search, paid social, and display campaigns across the funnel.
• Own the technical infrastructure of our performance stack – including GA4, GTM, conversion tracking, and attribution models.
• Lead end-to-end ownership of landing pages in close collaboration with CRO & Design – from ideation to launch and A/B testing.
• Drive experimentation through continuous testing of ad copy, creatives, audience targeting, and on-site journeys.
• Conduct in-depth audience and market research to improve targeting precision and unlock new acquisition opportunities.
• Track and analyze campaign performance using metrics like CPA, CTR, ROAS, and LTV – and translate insights into clear next steps.
• Deliver transparent, actionable reporting to stakeholders, including our leadership team.
• Collaborate closely with our CRO and Product teams to refine user journeys and conversion touchpoints.

Your Talent

• 5+ years of hands-on experience in performance marketing, managing campaigns across platforms like Google Ads, Meta Ads, and programmatic channels.
• Proven experience managing and optimizing substantial monthly ad budgets, ensuring ROI and scalability.
• Deep knowledge of paid search (PPC), paid social, display, and remarketing strategies.
• Proficient in analyzing campaign performance metrics (e.g., CPA, ROAS, CAC) and translating insights into actionable strategies.
• Expertise in using Google Ads, Meta Ads Manager, and other relevant platforms.
• Native-level German (C2) and fluent English (C1+).

Our Offer

Wellbeing:

• Urban Sports Club membership for your fitness
• Family & Friends coupon for the Patronus watch
• 26 days of vacation, increasing by 2 days annually, up to a maximum of 30 days per year

Learning & Development:

• Annual Learning & Development Budget
• Clearly structured career framework for your professional development
• 360-degree feedback sessions (2x per year) for your professional and personal development

Compensation:

• Attractive fixed salary with commission
• Exclusive corporate benefits with great offers
• Discounts at restaurants near the office
• Free choice of hardware (MacBook or Lenovo)

Mobility & Flexibility:

• Modern office located centrally in Friedrichshain
• Snacks, drinks, and everything you need to work available at the office
• Job ticket subsidy
• Up to 2 days per week working remotely from home

Company Culture:

• Regular company and team events to foster our team spirit
• Teamwork over individualism – together, we achieve more
• Develop a product that provides real societal value
• One volunteering day per year, where we can do something good together

The simple way to live safely.

We are Patronus.

We are more than just a provider of smart emergency watches. We are true visionaries.

As a modern healthtech start-up from Berlin with strong investors behind us, we are determined to improve the everyday lives of elderly people around the world, to make it safer and more independent.

That's what we achieve with our revolutionary Patronus watch.

Although not recognizable as an emergency device at first glance, it enables users to call for help easily and immediately, anytime and anywhere. This way, we provide an extra dose of safety and we can save lives in the truest sense of the word. However, the Patronus watch itself is only the door opener to develop numerous other groundbreaking products to improve the lives of older people, their relatives and their caregivers. Our vision is to use the enormous possibilities of modern technology to provide the best possible healthcare for our customers. In this way, we contribute to making the healthcare system more effective - and ensure a life worth living.

Sounds like the perfect job for you?
We look forward to your application and to getting to know you!

At Patronus, we are an equal opportunity employer and are committed to fostering a diverse and inclusive workplace. We strive to create a friendly, safe, and welcoming environment for all our employees, regardless of ethnicity, gender, gender identity and expression, sexual orientation, disability and abilities of any kind, physical appearance, social background, marital status, age, or religion (or lack thereof).

In your application, we focus solely on your experience and motivation. You decide which additional information you want to share (e.g., photo, marital status, religion, gender, nationality, etc.). We value and treat all applications equally.

Even if you don’t meet 100% of the requirements, we still encourage you to apply.