Working Student Italian Copywriter & Content Specialist (m/f/d)

Your tasks

Do you enjoy working with language, and playing with words in a creative and inspiring way? Your passion for creative writing is matched only by your passion for food? Are you the kind of person who loves researching and learning and is eager to shape the voice of a growing brand? Well then, welcome to the KoRo team!

We are looking for a dedicated wordsmith & storyteller who can help us bring our brand personality to life in the Italian market. In this working student role, you will be responsible for copywriting, localization, and SEO content creation & optimization, ensuring our brand voice is engaging, consistent, and tailored to the Italian audience. You’ll work across multiple channels – from website to marketing campaigns and product descriptions – playing a key role in enhancing our brand visibility and search engine performance.

What you’ll do:

Copywriting & Content Creation

• Develop creative, conversion-driven copy for multi-channel campaigns (ads, web banners, headlines, landing pages)
• Craft compelling customer retention emails, both campaign-based and automated flows
• Support in the development of performance marketing and OOH campaigns

SEO Content Creation & Optimization

• Research and write SEO-optimized content, including product descriptions and blog articles
• Conduct keyword research and integrate high-performing keywords into content
• Optimize existing content to boost organic rankings and engagement
• Collaborate with the SEO team to analyze key performance metrics and implement improvements

Localisation & Translation

• Adapt and localise product descriptions, blog posts, and marketing materials for the Italian market
• Implementation of content and product updates
• Support with cross-functional translation projects across departments

Brand Voice & Consistency

• Ensure consistent brand messaging and a native feel in all Italian-language content across all touchpoints, from website and marketing campaigns to offline materials
• Help shape and refine the brand voice to resonate with the Italian audience

Your profile

• Ongoing studies in the fields of Marketing, Humanities , or similar fields (as a working student you must be enrolled)
• Some experience in copywriting and editorial content creation
• Experience in the fast-moving consumer goods (FMCG) industry is a plus
• Fluent in Italian and a very good command of English for daily communication; another language is a big plus
• Based in Berlin or willing to relocate or travel regularly to the office
• Broad understanding of the Italian media and a strong interest in search engine optimisation (SEO)
• Ideally, familiarity with content management systems (e.g., Shopware and Hygraph), Google Analytics, and common SEO tools
• A good command of words
• You can work independently and keep a cool head even in stressful situations
• One of your strengths is creativity as well as strong communication skills and you enjoy working in creative freedom – what matters to us are the results!
• Happy to travel if needed to support brand activities, events, and partnerships in Italy

What you can expect from us

• Our diverse team is ready to be enriched and inspired by your ideas: help building the future of food retailing in our fast-growing start-up!
• Extensive onboardings which will prepare you for your various and challenging tasks
• Flexible working hours and home office options to ensure a good work-life balance
• A beautiful and modern office in Berlin Schöneberg, easy to reach by public transport.
• Optimal performance thanks to a modern MacBook.
• Well equipped office kitchen with fresh fruit, delicious KoRo snacks, coffee and tea
• 20 % discount in our KoRo online store
• Regular team events and joint activities as well as legendary company parties
• Find your way (back) to the gym thanks to fitness cooperations with Urban Sports Club or FitX

Sounds good?

Then send us your application and all other relevant documents (in English) via our website.

We are looking for team members, not just co-workers! We are curious to know who you are and what moves you, so feel free to tell us in a few introductory sentences.