Senior Performance Marketing Manager - Social Paid (Meta Focus) (m/f/d)

Your tasks

We are looking for a hands-on Senior Performance Marketing Manager (m/f/d) with a strong focus on Meta as a core growth channel. The role combines data-driven performance marketing with a clear creative-first approach to scaling our new customer business. The focus is on developing, managing, and scaling creatives as the key lever for sustainable growth in social paid. Your responsibilities include:

• Taking ownership of the performance of our social paid channels, with a focus on Meta
• Scaling first orders through continuous optimization of creatives, audiences, campaign setups, and budget allocation
• Ownership of the social paid creative strategy – from developing new creative angles and concepts to scaling successful creatives
• Developing and implementing structured creative testing frameworks, as well as building scalable processes for the continuous production, evaluation, and iteration of performance creatives
• Creating creative briefs, hooks, messaging approaches, UGC concepts, and testing ideas in close collaboration with creative, influencer, and content teams
• Analyzing campaign data , deriving insights, and identifying new growth levers to improve efficiency and new customer acquisition
• Designing and executing tests across the entire customer acquisition journey – from creatives and audiences to campaign structures and placements
• Close collaboration with analytics, CRM, influencer, product, and country teams to continuously improve customer acquisition and marketing performance

Your profile

• At least 4 years of experience in building, managing, and scaling social paid campaigns, with a strong focus on Meta
• Proven track record of scaling new customer growth in an e-commerce, DTC, or consumer-focused environment
• Deep understanding of key performance metrics such as CAC, ROAS, CPO, conversion rate, and first orders, as well as their main growth drivers
• Proven experience in developing performance creatives , creative briefs, UGC concepts, and structured creative testing frameworks
• You don’t think only in campaigns and target groups, but also in hooks, angles, storytelling, and user psychology
• Strong analytical skills and experience working with large datasets and performance analysis
• Good understanding of attribution, tracking, and modern measurement approaches
• Hands-on mentality with high ownership, strong execution skills, and a proactive mindset
• Based in Berlin or willing to relocate
• Business-fluent English (C1 or equivalent); German skills are a plus

What you can expect from us

• Our diverse team is ready to be enriched and inspired by your ideas: help building the future of food retailing in our fast-growing start-up!
• Extensive onboardings which will prepare you for your various and challenging tasks.
• Flexible working hours and home office options to ensure a good work-life balance.
• A beautiful and modern office in Berlin Schöneberg, easy to reach by public transport – and we cover the costs of your monthly BVG (public transport Berlin) ticket.
• Find your way (back) to the gym thanks to fitness cooperations with Urban Sports Club or FitX.
• Optimal performance thanks to a modern MacBook.
• Well equipped office kitchen with fresh fruit, delicious KoRo snacks, coffee and tea.
• 20 % discount in our KoRo online store.
• Regular team events and joint activities as well as legendary company parties.

Sounds good?

Then apply with your application documents ( CV and letter of motivation ) via the application form on our website. We are looking for real team members – let us know who you are and what motivates you!